I believe in a holistic approach to creating and enhancing your web footprint, and my years of experience in Fortune 100 corporate web initiatives is the foundation for our work together. All aspects of your business efforts are inter-related. Together we will address a web strategy to support your business goals. We will create a well designed and user friendly website, content that serves you, a well-formed web marketing strategy, social media as it fits your business.

web site design

Each web site is designed, or redesigned, for each unique client, as you will see in the portfolio. I work to understand your vision, your industry, and then create the best look and feel to convey the right message to your targeted customers. With a background in user centered design, I'll ensure your site is designed for balance between what search engines look for and what your visitor expects to find. If it's right for you, we can include tools like forums, polls, photo galleries, event calendars, and more.

Ongoing site maintenance and an easy to use content management system are also available as an important part of your internet solution.

website quality evaluation

With a quality evaluation I will give you the real lowdown on the state of your website. In the rush to get online, many business owners overlooked the fact that information and services should provide value on their site. With a quality review I'll give you feedback on your website and submit a full report on my findings. The report could include a comparison to competitor sites, a rating on how user-friendly your site is, and suggestions on how the site could be improved.

social media

Every one is talking about it. How do you put it to work for you? We start with a strategy tied to specific business goals. We will create a well rounded social media plan specific to your business goals and target market.

Tactics that meet your companies longer term strategy could include micro-sites, instructional videos, e-mail marketing, blogging, and engaging in social sites like Facebook and Twitter, and much more. I will help you make sense out of the noise.

site metrics

It’s not enough to simply have a stat counter that tracks the total number of hits to your web-site. A web analytics program can inform you of the number of new visitors, referring sites, length of stay, keywords used to find you, and much more. We will use this data to help illustrate how well the on-site experience is working and determine if any changes are needed. Web analytics is quickly becoming an important tool to validate the return on web marketing activities.

web-based collaboration tools

I've partnered with WebEx, the global leader in web collaboration tools, to help you take care of business with people inside and outside your company. Using a central console on the web, share documents, calendars and databases, launch web meetings, conduct webinars, and more. Perfect for small businesses, project teams, departments—anyone who works with off-site colleagues.

Preview or sign up for a 30-day free trail of the web collaboration tools here.